If you want to attract more high quality prospects, and increase your revenue without increasing your workload, then you can’t focus on sales.
In the Revenue Accelerator, we show you how to soar past your monthly revenue goals without working soul-sucking, 16 hour days
In this two-day workshop, you will ditch what isn’t working and walk away with:
✦ A clear and compelling core offer that sells itself - that reflects your mission, vision, values and purpose – and a plan to leverage it.
✦ Powerful Positioning ™ - that establishes you as the credible go-to expert in your field - so you quickly establish trust and credibility with your potential customers.
✦ Messaging That Makes Money ™ - if you are going to spend time and money creating and publishing content - let's have it create clients.
✦ A roadmap for where you’re going – and how to get there.
✦ A new group of business besties in your corner.
✦ A process you can use over and over again as your business grows and evolves.
The 2-Day Workshop is happening April 1 + 4, 2022
Meet your guide
I’m Shelagh Cummins – leader of The Road to Seven™ and the woman behind this program. Though you will work primarily with my team of (incredible) Cummins coaches, I want you to know that every single aspect of this program was designed by me – for you.
It is a process – which we refer to as the Success Alignment Process – that I first developed for myself. I used (and continue to use) it every time I found myself frustrated because my business wasn’t growing as quickly as I wanted, or it was feeling hard, or I felt like I was fighting to make it work for me.
The truth is a business is a living thing that’s going to mature and evolve over time (just like you). What you will learn and do inside the Business Accelerator will give you the clarity you need to be successful RIGHT NOW – and again and again in the future. It will be yours to use every time you are ready to up-level or things feel hard or out-of-sync so that you may ‘adjust the sails’ as your business evolves. Because THAT, my friend, is what will lead to ongoing growth, success and fulfillment.
To your success!
XO Shelagh
#TruthBomb
A strong, scalable offer that sells itself is the key to a profitable and fulfilling business.
But so many entrepreneurs don’t have one and experience burnout, frustration and/or
lackluster results because of it.
Maybe you…
✦ Have a business that’s earning money, but not enough to support the lifestyle you truly desire
✦ Feel burnt out by a constant churn of one-on-one work
✦ Want to build a team, but find the thought terrifying
✦ Can’t seem to break through your current ‘earning plateau’
✦ Keep trying new things… that don’t produce results
✦ Have big dreams to grow, but no idea how to actually do it
Whether you said ‘that’s me!’ to one or all of these,
The simple truth is no amount of sales funnels, prospecting calls, social media posts or emails will increase your revenue until you have The Marketing Trifecta™ working for you.
The Revenue Accelerator is here to help you create your Marketing Trifecta™ so your brand is positioned powerfully, your marketing actually makes you money and you have a core offer that essentially sells itself to set you up for growth, fulfillment, and success.
The Revenue Accelerator is where you create your Marketing Trifecta™ .
It’s all happening April 1 + 4, 2022
Alignment = Success
The Revenue Accelerator is a 2-day live virtual event for entrepreneurs who want to increase their revenue and scale their businesses with confidence and ease.
You’ll be guided through the core concepts of Shelagh Cummins’ proven Success Alignment Process™:
Create Powerful Positioning ™ that establishes you as the credible go-to expert in your field - so you quickly establish trust and credibility with your potential customers.
Create Messaging That Makes Money ™ - if you are going to spend time and money creating and publishing content - let's have it create clients for you.
Create Offers That Sell Themselves ™ - build your core offer in a way that makes it incredibly attractive for your potential customers, and creates joy and freedom for you.
Through every step, you’ll receive the support, resources, tools and frameworks you need to succeed, including one-on-one coaching for any mindset (or other) issues that come up to ensure that self-sabotage and/or limiting beliefs don’t hinder your growth and success.
The two day intensive will transform your business
and is running on April 1 + 4, 2022
“10 years in business - I wish I had done this sooner! I have implemented the insights and learnings already and have switched my marketing strategy. It was awesome.
I highly highly recommend the program, you will get so much clarity with regards to your overall mission and vision and how you can craft all aspects of your business to target the exact messaging to reach the people that you need.”
What People Are Saying
“The biggest impact for me was getting really way more clear about my core offer - I feel much more confident, creating the differentiators of my core offer and really getting clear about the messaging for clients.
I now have more clarity in why our leadership development program is special, different and really impactful and how to communicate that better. I have a plan now for updating my website, my social media, my communications with clients and really making that all aligned, so that it's super clear easy for someone to be able to work with us.”
— Pam Ross, Founder and CEO BlueRebelWorks
“I feel incredibly confident now in what it is. I don't have to question what I'm doing with my messaging, with my marketing, with my programs. I feel really organized and clear and understand how all the pieces fit together and how that is going to impact my clients success rates.
I have clear messaging. I also have a path for implementation of the things that I want to do to make it happen. It has made it so much less chaotic and overwhelming for me.”
— Emily Milling, CEO and Founder The Ultimate Creative
What’s included?
✦ A 2-day virtual interactive accelerator
✦ Workbook and supporting tools
✦ Built-in accountability checks
✦ A kick ass community
✦ Lifetime access to all tools and trainings
You had me at hello, I’m in!
What People Are Saying
“This program brought clarity around my purpose, mission, and vision which allows me to create and move forward from a deeply aligned place. I feel I can speak with clear messaging, and my work flows in a way it didn't before. Like all of the puzzle pieces coming together!”
— Nadine Moffat, CEO Becoming Still
“I have my vision, mission, core values, purpose statement, and even an elevator pitch written. I have now been able to add it to my new website that is under development and use pieces of it in other aspects of my business. I was also able to work through and define better the overall framework for my business which has also helped as I create new offerings and again as content to use on my website.”
— Kimberley Weatherall, CEO Beyond Your Office
“I have a revised business model that is closer to what I want. I feel comfortable changing it after seeing what works and what doesn't. Clarity does not come instantly, it is a process that comes over time with trial and error. Business Accelerator helps me see that and work with what I have right now.”
— Brenda Patterson, Coach, Taste of Grace Coaching
If you…
✦ Are tired of spinning your wheels
✦ Have your sights set on the next level of success
✦ Want a plan and clear roadmap to achieve your goals
✦ Crave more freedom, fulfillment and PROFIT from your business
✦ Want to break through your bottlenecks, plateaus and limiting beliefs
✦ Are READY to do the work necessary to succeed
… the Revenue Accelerator is exactly where you belong for the 2-day Intensive – and we would LOVE to have you.
See what some of our students have to say:
"I had a hard time forcing myself to get bigger. To take some risks and try things I wasn't exactly sure would work out. I’m also a procrastinator, so thrive with accountability. I felt overwhelmed with everything I could do/needed to do/should do as an entrepreneur, and that’s when I joined Shelagh. I’m happy to say I’ve changed some core beliefs (no one buys in the summer), I finished my new opt-in, I doubled my list (550 to 1111) in 3 months, I’ve raised my prices and increased my revenue!”
- Sarah Rosensweet
Parenting Coach, sarahrosensweet.com
“I’m actually making my revenue goals! I didn’t have any metrics in place before working with Shelagh, and now I’m able to measure my success in not only in how I’m feeling, but also with numbers that go along to prove it! Shelagh helps break it down into manageable steps, and I have a lot more focus than I did before. Not only does Shelagh know what it takes to build a profitable business, she’s the perfect mix of business savvy coach and true champion, cheering you on every step of the way.”
- Carol Schulte
Speaker and Creator of Women Living BIG
“I’m inspired. Shelagh has brought me from zero confidence and an equal number of clients to four paying clients in less than a quarter and the confidence to deliver what they need. I’m no longer scared to Electrify my business because I have the tools to do so. Shelagh’s guidance through the process of seeing your business potential and developing a workable business strategy and plan is effortless. I can’t say enough about what this course has done for myself and my business.”
- Kristine Laco
Writer, Author, Blogger, Editor MomRevised
We value diversity. We encourage women (cis and trans), non-binary, gender-fluid and gender non-conforming and Black, Indigenous and Women of Colour to join our community.
These values aren’t optional for us; they are part of the core values we build on every single day.
And, if we’re going to work together, we think it’s pretty important that you hold those values too.
Frequently Asked Questions
Here are answers to some frequently asked questions:
Will I get results?
Through this program you will receive the knowledge, coaching and opportunities for action that are required to create results – but the results themselves hinge on YOU. This is a proven system that has helped hundreds of women and it can absolutely produce results for you – but you have to come willing to do the work and trust and follow the process.
What stage of business is this course meant for?
The Revenue Accelerator is designed for those who have dipped their toes in business ownership – or been at it a while – but aren’t seeing the level of success that they want or know they’re capable of.
If you’re entirely new to business, this course isn’t for you. If you’re unsure about whether or not the curriculum is meant for your level of experience and want to talk it through, feel free to email shelagh@shelaghcummins.com.
What type of business owner is this meant for?
Most strategies are applicable to most types of businesses, the content will specify when a strategy is for service-based or product-based businesses. But we’ll cover both online and offline branding, marketing and sales strategies. And of course, your responsibility is to ask "how can I make this apply to me?"
Will I work with one Cummins Coach or many? Who will it be?
Each ‘cohort’ (of 4 to 6 entrepreneurs) will work with one of our incredible Cummins Coaches. They will lead the group discussions, do the individual coaching and be your primary source of guidance and support throughout the 2 days.
What happens after I enroll?
Once you sign up, you’ll receive a welcome email with your unique login details for accessing the course materials through the membership site. Each week, training material will be dripped out to you, so you’re not overwhelmed and receive one thing to focus on at once. There are homework assignments with deadlines attached to help keep you on track and in action.
What kind of support can I expect from Shelagh during the course?
She will be in the Facebook group on a daily basis to answer your Qs. There will also be two opportunities to connect with Shelagh through her ‘office hours’.
When does The Revenue Accelerator start and end?
We offer the Revenue Accelerator Intensive at various times through the year (which will be recorded if you can’t attend). Once you enroll there will be content and prework available for you to jump in immediately.
You’ll have lifetime access to the Facebook group and membership site.
What type of business owner is this course meant for?
While many of the strategies are applicable to most types of businesses, this course was designed for service-based entrepreneurs.
What would make someone a poor fit for the program?
If you’re looking for a quick or easy fix, not ready to take (fierce) action, not open to learning and guidance and/or feel like you’ve ‘tried it all and nothing will work’, this isn’t the program for you.
Success in the Revenue Accelerator hinges on an open mind and a willingness to learn and do the work.
I’m already so busy – how much time will this take?
We get it! Here’s the thing, though: When you put the systems you will learn through the Revenue Accelerator in place, every hour you spend on your business is going to pay off SO much more.
So you should expect to spend a couple of hours at the end of the two days to finish everything – and, in return, you’ll have more to show for every hour spent working.
How do I pay?
You can pay securely with Stripe or Paypal at checkout, either in full or through two equal installments.
Where and how does the program take place?
The Revenue Accelerator runs through both Facebook and Zoom. You’ll be able to login to the course materials at any time using your unique username and password and have lifetime access to the trainings.
What happens if I fall behind?
You get lifetime access to the program, so you can pick up where you left off and/or revisit the course materials as necessary. That said, the students who get the best results follow along with the curriculum as closely as possible, so they can get the most out of the office hours and Facebook community.
What is the breakdown of the 2 days?
Here’s what we will cover in the 2 days :
Day 1: Clarify your business framework and positioning - this becomes the base for your marketing message and offer.
Day 2: Master your marketing message and create your scalable offer that sells itself.
I have another question that wasn’t answered above!
Let’s chat. We know that making a big investment in yourself can feel scary, so if there’s anything you’re wondering about, please feel free to reach Shelagh directly at shelagh@shelaghcummins.com.
Knowledge + coaching + action = results
When you’re working as hard as you can and giving SO much of yourself to your business, it can be hard to fathom adding ‘another thing’ to your plate – or envision doing things a different way.
But the work you will do in this program is key to unlocking the success, freedom and fulfillment you dreamed of having as an entrepreneur.
As we build your core offer – the cornerstone of a profitable and successful business - we’ll help you reconnect to your purpose and passion to ensure that all the ‘pieces’ are in full alignment and you have the clarity, confidence and critical path you need to succeed – now and over and over again as your business evolves.
So… what do you say?
The 2-Day Intensive is happening April 1 + 4, 2022