Scaling Up Sustainably: The Cheekbone Beauty Story
In this episode, Shelagh Cummins dives deep with Jen Harper, the inspiring founder of Cheekbone Beauty. Jen shares her extraordinary journey from working in the seafood industry to creating a beauty brand that stands out for its commitment to sustainability, representation, and social impact. She opens up about the personal challenges she faced, the pivotal role of education, and how community support shaped her path. This conversation is packed with insights on the influence of Indigenous culture in business, the importance of transparency in the beauty industry, and what it really takes to grow a purpose-driven brand. Jen also reveals the strategies behind Cheekbone Beauty’s growth, the challenges of investment and scaling, and her exciting vision for the brand's future.
Top Takeaways:
Cheekbone Beauty: More than makeup – it's a movement for sustainability and social impact.
Jen Harper’s Journey: It all started with a dream about Indigenous youth, fueling a mission to empower.
Education as Empowerment: Why education is at the core of representation and success.
Turning Struggles into Strength: How personal battles became a driving force for Jen's entrepreneurial journey.
Business with Heart: Indigenous culture shapes Cheekbone's values and business ethics.
Facing Industry Challenges: Tackling sustainability in the beauty world – one product at a time.
Investment Insights: The reality of scaling a business and why strategic investment matters.
The Power of Transparency: Building consumer trust through an open supply chain.
Retail Adaptation: What it really takes to partner with retailers and meet consumer needs.
What's Next: Cheekbone Beauty's ambitious plans for U.S. market expansion.
Learn more about Cheekbone Beauty:
https://www.instagram.com/cheekbonebeauty/?hl=en
https://www.facebook.com/cheekbonebeauty/
https://twitter.com/cheekbonebeauty
https://ca.linkedin.com/company/cheekbone-beauty
https://www.youtube.com/channel/UCS-JpqTI-QdLv1vtCotPArQ
https://www.tiktok.com/@cheekbonebeauty
Links:
To work with me and make your next power move, visit:
Stay Connected
Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!
I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!
Follow me!
Instagram: @shelaghcummins
Twitter: @shelaghcummins