How Do You Know When To Spend To Grow Your Business

“Your time and energy is finite, and we need to protect it with everything that we’ve got.”

- Shelagh Cummins

Are you experiencing the “cash conundrum”? The cash conundrum is what I call it when you know that you need to make a strategic hire in order to take your business to the next level… but you just don’t have oodles of money available to help you take that step.

This is a common issue that affects many business owners at one point or another. So, how do you get over that hurdle and begin building out your perfect team?

In this episode, I dive into the big decisions that you need to be ready to make when you reach the fateful intersection between solopreneur and CEO, why a virtual assistant may not be the best choice for your first hire, and why you need to price your offers as a company rather than as an entrepreneur.

Listen now and ‌you’ll discover:‌ ‌

  • The 3 things that you will need in order to grow your business — and the mindset shift that will help you prioritize!

  • The infrastructure issue that may be holding you back from seeing the revenue and profit that you deserve

  • How to hire someone who will help you earn more revenue, in addition to helping to free up your time

Highlights:‌ ‌

00:01  Intro

01:43  3 things you need

02:38  Cricut story

05:12  Between solopreneur & CEO

06:42  Which role should you hire first?

07:28  Why you are probably underpricing

10:20  How to make the shift

12:59  Hiring for additional revenue

14:28  Hiring options & example

16:04  Scale program

Links:‌

Scale

https://www.theroadtoseven.com/scale 

To work with me and make your next power move, visit:

https://theroadtoseven.com 

Stay Connected

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I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review.” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

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The Evolution From Solopreneur to CEO

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Leading Young Women Into Sustainable Lives With Rachel Simmons